Social Media Sites In Worldwide is a term that refers to websites and applications that allow users to create and share content, or to participate in social networking. Social media has become an integral part of our daily lives, as we use it to communicate, learn, entertain, and express ourselves. Social media can also have a significant impact on various aspects of society, such as politics, culture, business, and education.
We will explore the history and evolution of social media, its current uses and benefits, its potential drawbacks and challenges, and its future trends and developments. We will also provide a list of the top 25 social media platforms worldwide, based on their number of monthly active users (MAUs), and a brief description of each platform.
What Is Social Media?
Social media is a term that refers to websites and applications that enable users to create and share content, or to participate in social networking. Social media can include text, images, videos, audio, live streams, podcasts, blogs, forums, and more. Social media can also be used for various purposes, such as personal expression, social interaction, entertainment, education, marketing, activism, and E-commerce.
How Social Media Originated and Evolved?
The history of social media can be traced back to the late 1990s, when the first social networking sites emerged, such as Six Degrees, Friendster, and My Space. These sites allowed users to create profiles, connect with friends, and join groups. In the early 2000s, social media platforms expanded to include blogging, photo-sharing, video-sharing, and microblogging, such as Blogger, Flickr, YouTube, and X (formerly Twitter). In the mid-2000s, social media platforms became more integrated, mobile, and interactive, such as Facebook, WhatsApp, Instagram, and WeChat. These platforms enabled users to communicate, collaborate, and create content across multiple devices and formats. In the late 2010s, social media platforms became more diverse, innovative, and personalized, such as TikTok, Snapchat, Douyin, and Telegram. These platforms offered users new ways to express themselves, discover new content, and engage with communities.
What Social Media Is Used for Today
Today, social media is used for a variety of purposes, depending on the user’s preferences, goals, and interests. Some of the most common uses of social media are:
- Communication: Social media allows users to communicate with others, either one-on-one or in groups, through text, voice, video, or live chat. Users can also send and receive messages, stickers, emojis, gifs, and other media. Some of the most popular communication platforms are WhatsApp, Facebook Messenger, Telegram, and WeChat.
- Entertainment: Social media allows users to enjoy various forms of entertainment, such as watching videos, listening to music, playing games, or following celebrities. Users can also create and share their own entertainment content, such as memes, jokes, stories, or challenges. Some of the most popular entertainment platforms are YouTube, TikTok, Douyin, and Snapchat.
- Education: Social media allows users to learn new things, such as skills, languages, hobbies, or topics. Users can also access educational resources, such as courses, tutorials, podcasts, or books. Some of the most popular education platforms are Quora, Reddit, LinkedIn, and Pinterest.
- Marketing: Social media allows users to promote their products, services, brands, or causes. Users can also reach and engage with their target audience, generate leads, increase sales, or raise awareness. Some of the most popular marketing platforms are Facebook, Instagram, X, and WeChat.
- Activism: Social media allows users to support or oppose social, political, or environmental issues. Users can also participate in campaigns, movements, or protests, or donate to causes. Some of the most popular activism platforms are Facebook, X, Instagram, and Telegram.
Pros and Cons of Social Media
Before we dive into the list, let’s take a look at some of the pros and cons of using social media.
Pros
- Social media can help you stay in touch with your friends, family, and colleagues across the world.
- Social media can help you discover new content, ideas, and perspectives that interest you.
- Social media can help you learn new skills, find opportunities, and grow your network.
- Social media can help you express your creativity, opinions, and emotions.
- Social media can help you support causes, movements, and communities that you care about.
Cons
- Social media can also expose you to misinformation, hate speech, and cyberbullying.
- Social media can also distract you from your priorities, goals, and responsibilities.
- Social media can also affect your mental health, self-esteem, and privacy.
- Social media can also consume your time, data, and battery.
- Social media can also create unrealistic expectations, comparisons, and pressures.
Be Selective with Your Social Media Presence
Given the pros and cons of social media, it is important to be selective with your social media presence. You don’t have to join every platform or follow every trend. You should choose the platforms that suit your needs, preferences, and goals. You should also limit your time and frequency of using social media. You should also be mindful of what you post, share, and consume on social media. You should also respect the rules, norms, and etiquette of each platform.
The Top 25 Social Media Platforms Worldwide
Now that we have discussed some of the pros and cons of social media and how to be selective with your social media presence, let’s move on to the main topic of this article: the top 25 social media platforms worldwide. We will rank them based on their number of monthly active users, as reported by various sources, as of January 2024. We will also briefly describe their main features and functions, and provide a step-by-step guide on how to use them effectively.
1. Facebook
Facebook is the most popular and widely used social media platform in the world, with 3.05 billion monthly active users. 6 Facebook allows you to create a personal profile, add friends, join groups, follow pages, and share posts, photos, videos, stories, and more. You can also use Facebook Messenger to chat, call, and video call with your contacts, and Facebook Watch to watch original and curated videos. Facebook also owns Instagram, WhatsApp, and Oculus, which are integrated with the platform.
How to Use Facebook Effectively
- Complete your profile with relevant and accurate information, such as your name, location, education, work, interests, and contact details.
- Adjust your privacy and security settings according to your preferences and needs. You can control who can see your posts, send you friend requests, tag you, and more.
- Connect with people you know and trust, and avoid accepting or sending friend requests to strangers or bots. You can also unfriend, unfollow, block, or report anyone who bothers you or violates the community standards.
- Join groups and follow pages that match your interests, goals, and values. You can also create your own group or page if you want to build a community or promote a cause, brand, or business.
- Share quality and engaging content that reflects your personality, opinions, and experiences. You can also use hashtags, tags, and captions to make your posts more visible and searchable.
- Interact with your friends, followers, and other users by liking, commenting, reacting, and sharing their posts. You can also use polls, quizzes, stickers, and emojis to make your interactions more fun and expressive.
- Use Facebook Messenger to communicate with your contacts privately or in groups. You can also use stickers, emojis, GIFs, filters, and games to enhance your conversations.
- Use Facebook Watch to discover and watch videos from different categories, such as news, sports, entertainment, and more. You can also create and upload your own videos, and join watch parties with your friends or groups.
- Explore other features and services that Facebook offers, such as Facebook Marketplace, Facebook Dating, Facebook Gaming, Facebook News, and more.
2. YouTube
YouTube is the second most popular and widely used social media platform in the world, with 2.5 billion monthly active users. 6 YouTube is a video-sharing platform that allows you to watch, upload, comment, like, share, and subscribe to videos from different genres, such as music, gaming, education, entertainment, and more. You can also use YouTube Music to listen to songs, playlists, and albums, and YouTube Premium to enjoy ad-free and offline videos.
How to Use YouTube Effectively
- Create a Google account or sign in with your existing one to access YouTube and its features.
- Customize your YouTube channel with your name, photo, description, banner, and links. You can also verify your channel to unlock more features, such as live streaming, longer videos, and custom thumbnails.
- Upload quality and engaging videos that showcase your talent, passion, or expertise. You can also use tags, titles, descriptions, and captions to optimize your videos for search and discovery.
- Interact with your viewers and other creators by responding to comments, giving feedback, and collaborating. You can also use cards, end screens, and stories to direct your audience to your other videos or channels.
- Grow your audience and monetize your channel by joining the YouTube Partner Program. You can also use YouTube Analytics to track your performance and insights, and YouTube Studio to manage your channel and videos.
- Watch and discover videos from different categories, channels, and playlists. You can also use the search bar, filters, and recommendations to find videos that interest you.
- Use YouTube Music to listen to songs, playlists, and albums from different artists, genres, and moods. You can also create your own playlists and upload your own music.
- Use YouTube Premium to enjoy ad-free and offline videos, background play, and exclusive content. You can also use YouTube Kids to access child-friendly videos and parental controls.
3. WhatsApp
WhatsApp is the third most popular and widely used social media platform in the world, with 2 billion monthly active users. WhatsApp is a messaging and calling app that allows you to send and receive text, voice, and video messages, and make voice and video calls with your contacts. You can also use WhatsApp Web to access the app on your computer, and WhatsApp Business to communicate with your customers and clients.
How to Use WhatsApp Effectively
- Download and install the app on your phone, and verify your phone number to create your account.
- Set up your profile with your name, photo, and status. You can also adjust your privacy and security settings according to your preferences and needs.
- Add contacts to your WhatsApp list by syncing your phone contacts or scanning QR codes. You can also block or delete contacts if you want to.
- Send and receive text, voice, and video messages with your contacts individually or in groups. You can also use emojis, stickers, GIFs, and attachments to enhance your messages.
- Make voice and video calls with your contacts individually or in groups. You can also use filters, effects, and backgrounds.
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4. Instagram
Instagram is the fourth most popular and widely used social media platform in the world, with 1.5 billion monthly active users. [6] Instagram is a photo and video-sharing platform that allows you to create and share posts, stories, reels, and IGTV videos with your followers. You can also use Instagram Direct to chat, call, and video call with your contacts, and Instagram Shop to browse and buy products from different brands and creators.
How to Use Instagram Effectively
- Download and install the app on your phone, and sign up with your email, phone number, or Facebook account.
- Set up your profile with your name, photo, bio, and link. You can also switch to a business or creator account if you want to access more features, such as insights, ads, and badges.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community guidelines.
- Create and share quality and engaging content that showcases your style, passion, or expertise. You can also use filters, stickers, effects, and music to enhance your content.
- Interact with your followers and other users by liking, commenting, sharing, and saving their posts, stories, reels, and IGTV videos. You can also use polls, questions, quizzes, and emojis to make your interactions more fun and expressive.
- Use Instagram Direct to communicate with your contacts privately or in groups. You can also use stickers, emojis, GIFs, filters, and games to enhance your conversations.
- Use Instagram Shop to discover and buy products from different categories, such as beauty, fashion, home, and more. You can also create your own shop and sell your products to your followers and customers.
- Explore other features and services that Instagram offers, such as Instagram Live, Instagram Guides, Instagram Threads, and more.
5. TikTok
TikTok is the fifth most popular and widely used social media platform in the world, with 1.2 billion monthly active users. [6] TikTok is a short-form video-sharing platform that allows you to create and share videos up to 60 seconds long, with music, filters, effects, and stickers. You can also use TikTok to watch, like, comment, share, and follow videos from different genres, such as comedy, dance, education, and more.
How to Use TikTok Effectively
- Download and install the app on your phone, and sign up with your email, phone number, or social media account.
- Customize your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community rules.
- Create and share quality and engaging videos that showcase your talent, creativity, or personality. You can also use filters, effects, stickers, and music to enhance your videos.
- Interact with your fans and other users by liking, commenting, sharing, and duetting their videos. You can also use hashtags, trends, and challenges to make your videos more visible and searchable.
- Use TikTok to discover and watch videos from different categories, such as for you, following, discover, and live. You can also use the search bar, filters, and recommendations to find videos that interest you.
- Explore other features and services that TikTok offers, such as TikTok Pro, TikTok Creator Fund, TikTok Creator Marketplace, and more.
6. WeChat
WeChat is the sixth most popular and widely used social media platform in the world, with 1.2 billion monthly active users. [6] WeChat is a multi-purpose app that allows you to chat, call, and video call with your contacts, and use various features and services, such as WeChat Pay, WeChat Moments, WeChat Mini Programs, and more. WeChat is especially popular in China, where it is used for almost everything, from socializing to shopping to banking.
How to Use WeChat Effectively
- Download and install the app on your phone, and sign up with your phone number or Facebook account.
- Set up your profile with your name, photo, and ID. You can also link your email, bank card, and other accounts to your WeChat account.
- Add contacts to your WeChat list by scanning QR codes, searching by phone number, or syncing your phone contacts. You can also block or delete contacts if you want to.
- Send and receive text, voice, and video messages with your contacts individually or in groups. You can also use stickers, emojis, GIFs, and attachments to enhance your messages.
- Make voice and video calls with your contacts individually or in groups. You can also use filters, effects, and backgrounds to enhance your calls.
- Use WeChat Pay to send and receive money, pay bills, buy products, and more. You can also use WeChat Wallet to manage your balance and transactions.
- Use WeChat Moments to share posts, photos, videos, and articles with your contacts. You can also like, comment, and save their moments.
- Use WeChat Mini Programs to access various features and services, such as games, e-commerce, travel, education, and more. You can also create your own mini program if you want to offer a feature or service to your users.
- Explore other features and services that WeChat offers, such as WeChat Official Accounts, WeChat Work, WeChat Health, and more.
7. Facebook Messenger
Facebook Messenger is the seventh most popular and widely used social media platform in the world, with 1.3 billion monthly active users. Facebook Messenger is a messaging and calling app that allows you to chat, call, and video call with your Facebook friends and contacts. You can also use Facebook Messenger to send and receive money, play games, watch videos, and more.
How to Use Facebook Messenger Effectively
- Download and install the app on your phone, and sign in with your Facebook account or phone number.
- Set up your profile with your name, photo, and username. You can also adjust your privacy and security settings according to your preferences and needs.
- Add contacts to your Messenger list by syncing your Facebook friends or phone contacts, or scanning Messenger codes. You can also block or delete contacts if you want to.
- Send and receive text, voice, and video messages with your contacts individually or in groups. You can also use stickers, emojis, GIFs, filters, and effects to enhance your messages.
- Make voice and video calls with your contacts individually or in groups. You can also use filters, effects, and backgrounds to enhance your calls.
- Use Messenger Pay to send and receive money, pay bills, buy products, and more. You can also use Messenger Wallet to manage your balance and transactions.
- Use Messenger Games to play various games with your contacts, such as Words with Friends, Uno, and more. You can also challenge your contacts to beat your scores and achievements.
- Use Messenger Watch to watch videos from different categories, such as news, sports, entertainment, and more. You can also create and upload your own videos, and join watch parties with your contacts or groups.
- Explore other features and services that Messenger offers, such as Messenger Rooms, Messenger Kids, Messenger Bots, and more.
8. Douyin
Douyin is the eighth most popular and widely used social media platform in the world, with 600 million monthly active users. [6] Douyin is the Chinese version of TikTok, a short-form video-sharing platform that allows you to create and share videos up to 60 seconds long, with music, filters, effects, and stickers. You can also use Douyin to watch, like, comment, share, and follow videos from different genres, such as comedy, dance, education, and more.
How to Use Douyin Effectively
- Download and install the app on your phone, and sign up with your phone number, email, or social media account.
- Customize your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community rules.
- Create and share quality and engaging videos that showcase your talent, creativity, or personality. You can also use filters, effects, stickers, and music to enhance your videos.
- Interact with your fans and other users by liking, commenting, sharing, and dueting their videos. You can also use hashtags, trends, and challenges to make your videos more visible and searchable.
- Use Douyin to discover and watch videos from different categories, such as for you, following, discover, and live. You can also use the search bar, filters, and recommendations to find videos that interest you.
- Explore other features and services that Douyin offers, such as Douyin Pro, Douyin Creator Fund, Douyin Creator Marketplace, and more.
9. Telegram
Telegram is the ninth most popular and widely used social media platform in the world, with 500 million monthly active users. [6] Telegram is a messaging and calling app that allows you to send and receive text, voice, and video messages, and make voice and video calls with your contacts. You can also use Telegram to create and join channels, groups, and bots, and share various types of files and media.
How to Use Telegram Effectively
- Download and install the app on your phone, and sign up with your phone number and name.
- Set up your profile with your photo, bio, and username. You can also adjust your privacy and security settings according to your preferences and needs.
- Add contacts to your Telegram list by syncing your phone contacts or searching by username. You can also block or delete contacts if you want to.
- Send and receive text, voice, and video messages with your contacts individually or in groups. You can also use stickers, emojis, GIFs, and attachments to enhance your messages.
- Make voice and video calls with your contacts individually or in groups. You can also use filters, effects, and backgrounds to enhance your calls.
- Create and join channels, groups, and bots to communicate with different audiences, topics, and purposes. You can also manage your channels, groups, and bots with various settings and features.
- Share various types of files and media with your contacts, channels, groups, and bots. You can also use cloud storage, file compression, and encryption to optimize your file and media sharing.
- Explore other features and services that Telegram offers, such as Telegram Passport, Telegram Desktop, Telegram Web, and more.
10. Snapchat
Snapchat is the tenth most popular and widely used social media platform in the world, with 498 million monthly active users. [6] Snapchat is a photo and video-sharing app that allows you to create and share snaps, stories, and spotlight videos with your friends and followers. You can also use Snapchat to chat, call, and video call with your contacts, and use various features and services, such as Snap Map, Snap Games, Snap Originals, and more.
How to Use Snapchat Effectively
- Download and install the app on your phone, and sign up with your email, phone number, or Facebook account.
- Set up your profile with your name, photo, and username. You can also adjust your privacy and security settings according to your preferences and needs.
- Add friends to your Snapchat list by syncing your phone contacts, scanning Snap codes, or searching by username. You can also block or delete friends if you want to.
- Create and share quality and engaging snaps, stories, and spotlight videos that showcase your style, passion, or expertise. You can also use filters, lenses, effects, and music to enhance your content.
- Interact with your friends and other users by viewing, reacting, and replying to their snaps, stories, and spotlight videos. You can also use stickers, emojis, GIFs, and attachments to enhance your interactions.
- Use Snapchat to chat, call, and video call with your friends individually or in groups. You can also use filters, lenses, effects, and games to enhance your conversations.
- Use Snap Map to see where your friends are, what they are doing, and what is happening around the world. You can also share your location and status with your friends, or go into ghost mode if you want to be invisible.
- Use Snap Games to play various games with your friends, such as Bitmoji Party, Zombie Rescue Squad, and more. You can also chat, call, and video call with your friends while playing.
- Explore other features and services that Snapchat offers, such as Snap Originals, Snap Minis, Snap Camera, and more.
11. Discord
Discord is the twelfth most popular and widely used social media platform in the world, with 300 million monthly active users. [6] Discord is a chat and voice app that allows you to create and join servers, channels, and groups to communicate with different communities, topics, and purposes. You can also use Discord to share various types of files and media, and use various features and services, such as Discord Nitro, Discord Bots, Discord Music, and more.
How to Use Discord Effectively
- Download and install the app on your phone or computer, and sign up with your email and username.
- Set up your profile with your name, photo, and bio. You can also adjust your privacy and security settings according to your preferences and needs.
- Create and join servers, channels, and groups to communicate with different communities, topics, and purposes. You can also manage your servers, channels, and groups with various settings and features.
- Send and receive text, voice, and video messages with your contacts, servers, channels, and groups. You can also use emojis, stickers, GIFs, and attachments to enhance your messages.
- Make voice and video calls with your contacts, servers, channels, and groups. You can also use filters, effects, and backgrounds to enhance your calls.
- Share various types of files and media with your contacts, servers, channels, and groups. You can also use cloud storage, file compression, and encryption to optimize your file and media sharing.
- Use Discord Nitro to enjoy premium features and services, such as custom emojis, animated avatars, higher quality streaming, and more.
- Use Discord Bots to access various features and services, such as games, music, moderation, and more. You can also create your own bot if you want to offer a feature or service to your users.
- Explore other features and services that Discord offers, such as Discord Music, Discord Stream Kit, Discord Game Bridge, and more.
12. Pinterest
Pinterest is the thirteenth most popular and widely used social media platform in the world, with 459 million monthly active users. [6] Pinterest is a visual discovery platform that allows you to create and share pins, boards, and stories with your followers. You can also use Pinterest to discover and save ideas for different categories, such as fashion, beauty, home, and more.
How to Use Pinterest Effectively
- Download and install the app on your phone or computer, and sign up with your email, phone number, or social media account.
- Set up your profile with your name, photo, bio, and link. You can also switch to a business account if you want to access more features, such as analytics, ads, and shop.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community guidelines.
- Create and share quality and engaging pins, boards, and stories that showcase your style, passion, or expertise. You can also use filters, effects, stickers, and music to enhance your content.
- Interact with your followers and other users by liking, commenting, sharing, and saving their pins, boards, and stories. You can also use hashtags, tags, and captions to make your content more visible and searchable.
- Use Pinterest to discover and save ideas for different categories, such as fashion, beauty, home, and more. You can also use the search bar, filters, and recommendations to find ideas that interest you.
- Use Pinterest Shop to browse and buy products from different categories, such as clothing, accessories, furniture, and more. You can also create your own shop and sell your products to your followers and customers.
- Explore other features and services that Pinterest offers, such as Pinterest Lens, Pinterest Trends, Pinterest Academy, and more.
13. Quora
Quora is the fourteenth most popular and widely used social media platform in the world, with 300 million monthly active users. [6] Quora is a question-and-answer platform that allows you to ask, answer, and follow questions on different topics and interests. You can also use Quora to read, write, and share articles, stories, and reviews with your followers and other users.
How to Use Quora Effectively
- Download and install the app on your phone or computer, and sign up with your email, phone number, or social media account.
- Set up your profile with your name, photo, bio, and credentials. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow topics, spaces, and users that interest you, such as your friends, experts, influencers, and brands. You can also unfollow, mute, block, or report topics, spaces, and users that bother you or violate the community guidelines.
- Ask, answer, and follow questions on different topics and interests. You can also use tags, links, images, and videos to enhance your questions and answers.
- Interact with your followers and other users by liking, commenting, sharing, and requesting their questions and answers. You can also use polls, quizzes, and emojis to make your interactions more fun and expressive.
- Read, write, and share articles, stories, and reviews on different topics and interests. You can also use tags, links, images, and videos to enhance your articles, stories, and reviews.
- Use Quora Spaces to create and join communities around different topics and interests. You can also manage your spaces with various settings and features.
- Explore other features and services that Quora offers, such as Quora Digest, Quora Partner Program, Quora Ads, and more.
14. Reddit
Reddit is the fifteenth most popular and widely used social media platform in the world, with 430 million monthly active users. [6] Reddit is a social news and discussion platform that allows you to create and join subreddits, communities, and threads on different topics and interests. You can also use Reddit to read, write, and share posts, comments, and awards with your followers and other users.
How to Use Reddit Effectively
- Download and install the app on your phone or computer, and sign up with your email and username.
- Set up your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow subreddits, communities, and users that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report subreddits, communities, and users that bother you or violate the community rules.
- Create and join threads on different topics and interests. You can also use tags, links, images, and videos to enhance your threads.
- Read, write, and share posts, comments, and awards on different topics and interests. You can also use emojis, GIFs, and attachments to enhance your posts, comments, and awards.
- Interact with your followers and other users by upvoting, downvoting, replying, and sharing their posts, comments, and awards. You can also use polls, questions, quizzes, and emojis to make your interactions more fun and expressive.
- Use Reddit Coins to buy and give awards to posts and comments that you like or appreciate. You can also use Reddit Premium to enjoy ad-free browsing, exclusive content, and more.
- Explore other features and services that Reddit offers, such as Reddit Live, Reddit Chat, Reddit Gifts, and more.
15. LinkedIn
LinkedIn is the sixteenth most popular and widely used social media platform in the world, with 424 million monthly active users. [6] LinkedIn is a professional networking and career development platform that allows you to create and share your profile, resume, portfolio, and recommendations with your connections and potential employers. You can also use LinkedIn to discover and apply for jobs, learn new skills, and join groups and events.
How to Use LinkedIn Effectively
- Download and install the app on your phone or computer, and sign up with your email and password.
- Set up your profile with your name, photo, headline, summary, and contact details. You can also add your education, work experience, skills, endorsements, recommendations, and achievements to your profile.
- Connect with people you know and trust, such as your colleagues, classmates, friends, and mentors. You can also request or give recommendations and endorsements to your connections.
- Follow companies, influencers, and organizations that interest you, such as your current or former employers, industry leaders, and professional associations. You can also unfollow, mute, block, or report companies, influencers, and organizations that bother you or violate the community policies.
- Create and share quality and engaging content that showcases your expertise, insights, and opinions. You can also use hashtags, tags, and captions to make your content more visible and searchable.
- Interact with your connections and other users by liking, commenting, sharing, and saving their posts, articles, and stories. You can also use polls, questions, quizzes, and emojis to make your interactions more fun and expressive.
- Use LinkedIn to discover and apply for jobs that match your skills, qualifications, and preferences. You can also use LinkedIn to research companies, salaries, and reviews, and prepare for interviews and assessments.
- Use LinkedIn Learning to learn new skills, expand your knowledge, and improve your performance. You can also access a variety of courses, videos, podcasts, and articles on different topics and interests.
- Explore other features and services that LinkedIn offers, such as LinkedIn Premium, LinkedIn Sales Navigator, LinkedIn Talent Solutions, and more.
16. Kuaishou
Kuaishou is the seventeenth most popular and widely used social media platform in the world, with 673 million monthly active users. [6] Kuaishou is a short-form video-sharing platform that allows you to create and share videos up to 57 seconds long, with music, filters, effects, and stickers. You can also use Kuaishou to watch, like, comment, share, and follow videos from different genres, such as comedy, dance, education, and more.
How to Use Kuaishou Effectively
- Download and install the app on your phone, and sign up with your phone number, email, or social media account.
- Customize your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community rules.
- Create and share quality and engaging videos that showcase your talent, creativity, or personality. You can also use filters, effects, stickers, and music to enhance your videos.
- Interact with your fans and other users by liking, commenting, sharing, and dueting their videos. You can also use hashtags, trends, and challenges to make your videos more visible and searchable.
- Use Kuaishou to discover and watch videos from different categories, such as for you, following, discover, and live. You can also use the search bar, filters, and recommendations to find videos that interest you.
- Explore other features and services that Kuaishou offers, such as Kuaishou Pro, Kuaishou Creator Fund, Kuaishou Creator Marketplace, and more.
17. Likee
Likee is the eighteenth most popular and widely used social media platform in the world, with 150 million monthly active users. [6] Likee is a short-form video-sharing platform that allows you to create and share videos up to 60 seconds long, with music, filters, effects, and stickers. You can also use Likee to watch, like, comment, share, and follow videos from different genres, such as comedy, dance, education, and more.
How to Use Likee Effectively
- Download and install the app on your phone, and sign up with your phone number, email, or social media account.
- Set up your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community guidelines.
- Create and share quality and engaging videos that showcase your talent, creativity, or personality. You can also use filters, effects, stickers, and music to enhance your videos.
- Interact with your fans and other users by liking, commenting, sharing, and duetting their videos. You can also use hashtags, trends, and challenges to make your videos more visible and searchable.
- Use Likee to discover and watch videos from different categories, such as for you, following, discover, and live. You can also use the search bar, filters, and recommendations to find videos that interest you.
- Explore other features and services that Likee offers, such as Likee Pro, Likee Creator Fund, Likee Creator Marketplace, and more.
18. LINE
LINE is the nineteenth most popular and widely used social media platform in the world, with 187 million monthly active users. [6] LINE is a messaging and calling app that allows you to send and receive text, voice, and video messages, and make voice and video calls with your contacts. You can also use LINE to create and join groups, channels, and timelines, and use various features and services, such as LINE Pay, LINE Music, LINE Games, and more.
How to Use LINE Effectively
- Download and install the app on your phone or computer, and sign up with your phone number or email.
- Set up your profile with your name, photo, and status. You can also adjust your privacy and security settings according to your preferences and needs.
- Add contacts to your LINE list by syncing your phone contacts, scanning QR codes, or searching by ID. You can also block or delete contacts if you want to.
- Send and receive text, voice, and video messages with your contacts individually or in groups. You can also use stickers, emojis, GIFs, and attachments to enhance your messages.
- Make voice and video calls with your contacts individually or in groups. You can also use filters, effects, and backgrounds to enhance your calls.
- Use LINE Pay to send and receive money, pay bills, buy products, and more. You can also use LINE Wallet to manage your balance and transactions.
- Use LINE Music to listen to songs, playlists, and albums from different artists, genres, and moods. You can also create your own playlists and upload your own music.
- Use LINE Games to play various games with your contacts, such as LINE Bubble, LINE Rangers, and more. You can also chat, call, and video call with your contacts while playing.
- Explore other features and services that LINE offers, such as LINE Timeline, LINE Channel, LINE Live, and more.
19. Sina Weibo
Sina Weibo is the twentieth most popular and widely used social media platform in the world, with 599 million monthly active users. [6] Sina Weibo is a microblogging and social networking platform that allows you to create and share posts, photos, videos, and stories with your followers and other users. You can also use Sina Weibo to chat, call, and video call with your contacts, and use various features and services, such as Weibo Pay, Weibo Live, Weibo Stories, and more.
How to Use Sina Weibo Effectively
- Download and install the app on your phone or computer, and sign up with your phone number, email, or social media account.
- Set up your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community guidelines.
- Create and share quality and engaging posts, photos, videos, and stories that showcase your style, passion, or expertise. You can also use filters, effects, stickers, and music to enhance your content.
- Interact with your followers and other users by liking, commenting, sharing, and reposting their posts, photos, videos, and stories. You can also use hashtags, tags, and captions to make your content more visible and searchable.
- Use Sina Weibo to chat, call, and video call with your contacts individually or in groups. You can also use stickers, emojis, GIFs, filters, and games to enhance your conversations.
- Use Weibo Pay to send and receive money, pay bills, buy products, and more. You can also use Weibo Wallet to manage your balance and transactions.
- Use Weibo Live to watch and broadcast live videos from different categories, such as news, sports, entertainment, and more. You can also create and upload your own live videos, and join live parties with your contacts or groups.
- Explore other features and services that Sina Weibo offers, such as Weibo Stories, Weibo Super Topic, Weibo Hot Search, and more.
20. QQ
QQ is the twenty-first most popular and widely used social media platform in the world, with 571 million monthly active users. QQ is a messaging and calling app that allows you to send and receive text, voice, and video messages, and make voice and video calls with your contacts. You can also use QQ to create and join groups, channels, and forums, and use various features and services, such as QQ Music, QQ Games, QQ Mail, and more.
How to Use QQ Effectively
- Download and install the app on your phone or computer, and sign up with your phone number or email.
- Set up your profile with your name, photo, and status. You can also adjust your privacy and security settings according to your preferences and needs.
- Add contacts to your QQ list by syncing your phone contacts, scanning QR codes, or searching by ID. You can also block or delete contacts if you want to.
- Send and receive text, voice, and video messages with your contacts individually or in groups. You can also use stickers, emojis, GIFs, and attachments to enhance your messages.
- Make voice and video calls with your contacts individually or in groups. You can also use filters, effects, and backgrounds to enhance your calls.
- Use QQ Music to listen to songs, playlists, and albums from different artists, genres, and moods. You can also create your own playlists and upload your own music.
- Use QQ Games to play various games with your contacts, such as QQ Speed, QQ Dancer, and more. You can also chat, call, and video call with your contacts while playing.
- Use QQ Mail to send and receive emails, attachments, and files with your contacts and other users. You can also use QQ Cloud to store and access your files and media online.
- Explore other features and services that QQ offers, such as QQ Zone, QQ Channel, QQ Forum, and more.
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21. Twitter
Twitter is the twenty-second most popular and widely used social media platform in the world, with 353 million monthly active users. [6] Twitter is a microblogging and social networking platform that allows you to create and share tweets, photos, videos, and stories with your followers and other users. You can also use Twitter to chat, call, and video call with your contacts, and use various features and services, such as Twitter Spaces, Twitter Fleets, Twitter Moments, and more.
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How to Use Twitter Effectively
- Download and install the app on your phone or computer, and sign up with your email, phone number, or social media account.
- Set up your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community rules.
- Create and share quality and engaging tweets, photos, videos, and stories that showcase your style, passion, or expertise. You can also use hashtags, tags, and captions to make your content more visible and searchable.
- Interact with your followers and other users by liking, commenting, retweeting, and quoting their tweets, photos, videos, and stories. You can also use polls, questions, quizzes, and emojis to make your interactions more fun and expressive.
- Use Twitter to chat, call, and video call with your contacts individually or in groups. You can also use stickers, emojis, GIFs, filters, and games to enhance your conversations.
- Use Twitter Spaces to create and join live audio conversations with your contacts and other users. You can also use emojis, reactions, and captions to enhance your spaces.
- Use Twitter Fleets to create and share ephemeral tweets, photos, videos, and stories that disappear after 24 hours. You can also use filters, effects, stickers, and music to enhance your fleets.
- Explore other features and services that Twitter offers, such as Twitter Moments, Twitter Lists, Twitter Topics, and more.
22. Twitch
Twitch is the twenty-third most popular and widely used social media platform in the world, with 140 million monthly active users. Twitch is a live streaming and video-on-demand platform that allows you to watch, broadcast, and interact with live and recorded videos from different categories, such as gaming, music, sports, and more. You can also use Twitch to chat, follow, and subscribe to your favorite streamers and channels, and use various features and services, such as Twitch Prime, Twitch Turbo, Twitch Bits, and more.
How to Use Twitch Effectively
- Download and install the app on your phone or computer, and sign up with your email, phone number, or social media account.
- Set up your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow streamers and channels that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report streamers and channels that bother you or violate the community guidelines.
- Watch and interact with live and recorded videos from different categories, such as gaming, music, sports, and more. You can also use the search bar, filters, and recommendations to find videos that interest you.
- Chat and interact with your streamers, moderators, and other viewers by sending messages, emojis, GIFs, and attachments. You can also use polls, questions, quizzes, and commands to make your interactions more fun and expressive.
- Broadcast your own live and recorded videos that showcase your talent, passion, or expertise. You can also use filters, effects, overlays, and music to enhance your videos.
- Grow your audience and monetize your channel by joining the Twitch Affiliate or Partner Program. You can also use Twitch Analytics to track your performance and insights, and Twitch Studio to manage your channel and videos.
- Use Twitch Prime to enjoy premium features and services, such as ad-free viewing, free games, exclusive content, and more.
- Use Twitch Turbo to enjoy enhanced features and services, such as custom chat colors, badges, and emotes, extended broadcast storage, and more.
- Use Twitch Bits to buy and give virtual currency to support your favorite streamers and channels. You can also use Twitch Subscriptions to access exclusive features and benefits, such as ad-free viewing, chat privileges, emotes, and more.
- Explore other features and services that Twitch offers, such as Twitch Clips, Twitch Drops, Twitch Extensions, and more.
23. Mastodon
Mastodon is the twenty-fourth most popular and widely used social media platform in the world, with 1.7 million monthly active users. Mastodon is a decentralized and open-source microblogging and social networking platform that allows you to create and join instances, communities, and federations on different topics and interests. You can also use Mastodon to create and share toots, photos, videos, and stories with your followers and other users.
How to Use Mastodon Effectively
- Download and install the app on your phone or computer, and sign up with your email and username on an instance of your choice. You can also create your own instance if you want to have more control and customization.
- Set up your profile with your name, photo, bio, and link. You can also adjust your privacy and security settings according to your preferences and needs.
- Follow accounts that interest you, such as your friends, celebrities, influencers, and brands. You can also unfollow, mute, block, or report accounts that bother you or violate the community guidelines.
- Create and share quality and engaging toots, photos, videos, and stories that showcase your style, passion, or expertise. You can also use hashtags, tags, and captions to make your content more visible and searchable.
- Interact with your followers and other users by liking, commenting, sharing, and boosting their toots, photos, videos, and stories. You can also use polls, questions, quizzes, and emojis to make your interactions more fun and expressive.
- Use Mastodon to discover and join instances, communities, and federations on different topics and interests. You can also use the search bar, filters, and recommendations to find instances, communities, and federations that interest you.
- Explore other features and services that Mastodon offers, such as Mastodon Lists, Mastodon Local Timeline, Mastodon Federated Timeline, and more.
24. Bluesky
Bluesky is the twenty-fifth most popular and widely used social media platform in the world, with an unknown number of monthly active users. [6] Bluesky is a decentralized and open-source social media protocol that aims to create a common standard for social media platforms to interoperate and innovate. Bluesky is still in development and has not been officially launched yet, but it has attracted the attention and support of many social media users and creators, especially from Twitter.
How to Use Bluesky Effectively
- Follow the official website and Twitter account of Bluesky to get the latest updates and news about the project. You can also join the mailing list and the Discord server to get involved and contribute to the project.
- Learn more about the vision, mission, and goals of Bluesky, and how it plans to address the challenges and opportunities of social media, such as moderation, privacy, monetization, and innovation.
- Explore the existing and emerging technologies and platforms that Bluesky is inspired by and compatible with, such as Activity Pub, IPFS, Matrix, and more.
- Share your ideas, feedback, and suggestions on how to improve and shape the future of Bluesky and social media in general. You can also participate in discussions, debates, and collaborations with other users and creators who are interested in Bluesky.
- Support and promote Bluesky by spreading the word, raising awareness, and inviting others to join the project. You can also donate, sponsor, or invest in Bluesky to help it grow and succeed.
Conclusion
Social Media Sites has become an integral part of our lives, as it allows us to communicate, connect, create, and share with people from all over the world. However, social media is also a diverse and dynamic phenomenon, as there are many different platforms that cater to different needs, interests, and purposes. In this article, we have explored the most popular and widely used social media platforms in the world, based on their monthly active users, as of 2023. We have also provided some tips and examples on how to use them effectively. We hope that this article has helped you to gain a better understanding of the current state and trends of Social Media Sites, and to make informed and smart choices when using them. Thank you for reading. 😊
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